Total time spent listening (TTSL)
By Emma Powell |
Total time spent listening (TTSL),
Definition of Total time spent listening (TTSL):
Number of 15-minute segments of listening to a radio station by a particular group. TTSL divided by the cumulative audience (Cume) equals the time spent listening (TSL).
Meaning of Total time spent listening (TTSL) & Total time spent listening (TTSL) Definition
